Buy "A geek in Japan"

"Everyone who is interested in Japan will find this book fascinating"
Larry Ellison, CEO of Oracle Corporation
"A combination of a likeable personality and a highly inquisitive mind have helped Hector penetrate the often difficult-to-understand layers of seemingly contradictory elements that make up modern Japanese culture. As a geek with an eye for aesthetics and photography, Hector is able to explain his findings in a clear and funny way. Hector’s book is one of the funniest and yet very accurate descriptions of modern Japanese culture that I’ve ever seen.
Highly recommend!"
Joi Ito, director of MIT Media Lab


For every fan of manga, anime, J-pop, or Zen, A Geek in Japan is a hip, smart and concise guide to the land that is their source. Comprehensive and well informed, it covers a wide array of topics in short articles accompanied by sidebars and numerous photographs, providing a lively digest of the society and culture of Japan. Designed to appeal to the generations of Westerners who grew up on Pokemon, manga and video games, A Geek in Japan reinvents the culture guide for readers in the Internet age.

Spotlighting the originality and creativity of the Japanese, debunking myths about them, and answering nagging questions like why they're so fond of robots, author Hector Garcia has created the perfect book for the growing ranks of Japanophiles in this inspired, insightful and highly informative guide.

"I don't consider my book as a Japan guide, is not a serious-expert book about Japanese culture, it's not a book only about otaku-manga culture, it is maybe everything together, it is my experience, my view of Japan. A geek in Japan is a compilation of knowledge that have helped me to undertand better this country and its people, it is what I've learned about Japan during my first seven years living here. Still a lot to learn!" - Héctor García

You will learn

  • Why Is Japan so Different?
  • How I falled in love with this country
  • How is working in Japanese companies
  • The origins of the current Japanese culture
  • How to recognize cultural symbols in Japanese temples and shrines
  • The origins of Manga and Anime
  • How to prepare a travel to Japan by yourself
  • How to enjoy visiting temples and shrines
  • Which are the most important Japanese aethetic values
  • How to understand and handle relations with Japanese people
  • Why do Japanese live so long
  • How to enjoy Tokyo, the very best of Tokyo
  • Why blood groups are so important for Japanese people
  • Why do Japanese love robots
  • Why do many Japanese commit suicide
  • How to differentiate Japanese subcultures and urban tribes
  • Why do Japanese women cover their mouths when they Laugh
  • How to bath following the Japanese tradition
  • How to speak the very basic Japanese for travelers
  • What "Naruto" means in Japanese
  • How The Tea Ceremony, Zen Meditation, Ikebana and Martial Arts are related in their core principles
  • How Japan recovered after the WWII
  • How to differentiate Japanese popular and traditional music
  • Why Japanese is one of the safest countries in the world
  • How Japanese cinema, tv and doramas are interconnected
  • How to find some of my favorite "secret" places of Japan
  • About specific walking tours to enjoy different facets of Japan: technology walk, otaku walk, cultural walk.

Chapters outline

  • The origins of Japanese culture
  • The traditional arts and disciplines
  • The unique Japanese character
  • Curiosities and symbols
  • The Japanese at work
  • Japanese society and daily life
  • Japan today
  • The world of manga and anime
  • Modern Japanese music
  • Movies and television
  • Visiting Tokyo
  • Travelling around Japan

Take a look inside the book!

About author

The author, a software engineer and self-avowed geek, moved to Japan in 2004 and soon after began to document the most startling aspects of his new home in a blog,, also known as A Geek in Japan. This book, A Geek in Japan, reinvents the culture guide for the Internet age. Packed with articles and photo- graphs, it ranges from the touchstones of traditional by the creator of his blog, Héctor García.

Héctor García was born in Spain in 1981. After earning his M.S. in software engineering and working for CERN in Switzerland, he moved to Japan, where he worked on voice recognition software and later for Digital Garage, developing the technology needed for Silicon Valley startups like Twitter and Technorati to enter the Japanese market. He has been living in Tokyo since 2004. During his free time he runs, one of the most-read blogs in the world in the Spanish language, writes books about his experi- ences in Japan, he now is working on his third book and he loves taking pictures.

Wait for it!

hectorgarcia [at] gmail [dot] ***

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